Clients are slipping through your fingers (and here’s how to fix it) 💰📈
I had a much-needed night with some girlfriends recently 🍷💃 — cocktails, giggles, and zero talk about peel protocols or booking systems. Bliss! Sometimes, stepping away from clinic life (even for just one evening) helps you come back with a clearer head — and this week, I’ve been thinking a lot about the money clinics leave on the table without even realising.
Let’s talk about automated remarketing 🧠✨
This isn’t a sexy topic… but it is a money-making one!
Here’s the reality:
Every week, people land on your website, check your price list, browse your Instagram, or book a consultation… and then vanish into thin air.
Not because they weren’t interested — but because life got in the way.
And if you’re not following up? You’re losing business.
Here’s why automated remarketing is a game-changer for your clinic 👇
1. Most people don’t buy the first time they see you
💡 It takes multiple touchpoints before someone trusts you enough to book. If they visit your website once and never hear from you again, they’ll forget you exist.
With email automations, retargeted ads, or DM follow-ups in place, you can gently nudge them back in your direction 👋💬
2. You’re too busy to chase everyone manually
Let’s be real — between treatments, team chats, stock orders and client aftercare, you don’t have time to manually follow up with every enquiry 🚫
Automated remarketing means the system does the chasing for you — with messages that feel personal, timely and relevant 💌
It keeps your clinic front-of-mind, even when you're off living your life (or sipping cocktails 🍸)
3. It boosts rebookings without you lifting a finger
💰 Want more repeat bookings? Set up automations that:
📆 Remind clients when it’s time to come back
🛍️ Offer a follow-up product recommendation
🧖♀️ Upsell them into a treatment plan
These small, behind-the-scenes nudges turn one-time clients into regulars — on autopilot.
If you’re relying on your memory (or your staff) to follow up with every client, you’re playing a losing game!
Automation isn’t lazy — it’s smart 💡
Let the robots do the heavy lifting 🤖
You focus on the glow-ups ✨
Until next time -
Zoe
The Skin Clinic Coach
